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MEDIA ALERT – Hidden Disabilities Sunflower Program Blossoms at the Reno-Tahoe International Airport

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RENO, Nev. (June 11, 2024) – Reno-Tahoe International Airport (RNO) is proud to announce the launch of the Hidden Disabilities Sunflower Program. RNO is the first in the Reno-Tahoe area to adopt this program, which supports passengers with hidden disabilities by allowing them to discreetly communicate their needs through the Sunflower symbol. By wearing this symbol, individuals signal to airport staff that they may require additional assistance or understanding during their travel journey. 

Where: Reno-Tahoe International Airport 

  Information Hub, next to the ski statue  

When: June 12, 2024 

10:00 a.m. – 11:00 a.m. 

Key Statistics 

  • An estimated 1.3 billion people worldwide experience some form of disability 
  • Over 200 airports have joined the Sunflower network 
  • Persons with disabilities find inaccessible transportation 15 times more challenging than those without disabilities 
  • 21% of Sunflower wearers use the symbol when traveling 


Media is invited to capture the launch event and interview RTAA representatives about the Sunflower Program and its anticipated benefits for the community. 

Please RSVP if you plan on attending by calling the airport’s media line 844-RNO-INFO (844-766-4636). 


The Reno-Tahoe Airport Authority (RTAA) operates two of the most important economic drivers for our region–the Reno-Tahoe International Airport (RNO) and the Reno-Stead Airport (RTS). The RTAA is financially self-sufficient, meaning it is funded through airport operations and not state or local taxes. Ten airlines serve RNO, flying to multiple nonstop destinations throughout the United States and Mexico. For more details, visit